In the year 1997, James & Co was started in Ramanathapuram, a coastal belt of Tamilnadu with a penchant to bring the latest gadget to the city, in a quick time possible. When the intent was translated into each day practice, James & Co started enjoying the support of consumers and eventually become the top retailer of Ramanathapuram ever since it was launched. Couple of showrooms iwas opened n Ramnad itself to suffice the needs of the market which included a dedicated furniture showroom that brings a host of designer and utility furniture to adorn the ambience of Ramnad household.
From the year 2012, James & Co forayed into other neighborhood towns such as karaikudi, Pudukottai, Aranthangi, Paramakudi & Sivagangai. Calm whispers between the consumers became a strong wind of support to each showroom that witnesses a robust growth in terms of sales volume and custoners’ patronage.
By the time, James & Co has been investing time, money and minds to explore possible new market and new ways to connect with consumers. Though the growth is little slow, the consistency in consumers’ patronage is steadfast and thus serving the bigger market took more time, as in the year 2018 James & Co thrown open its door of Madurai showroom, which is fondly remarked as “Exporoom” of Madurai by many customers. South Tamilnadu’s first live demo show room houses all the leading brands in entertainment, communication, home appliances, kitchen appliances and more.
The overwhelming response to the Madurai showroom has put a lot of responsibility to the brand James & Co as it is set to expand its presence to Virundhunagar, Dindigul, Tuticorin and Trichy in near future.